Your website must grow and change in order to ensure it remains a powerful marketing and sales tool. Today’s highly competitive market demands that design standards, technology, and business trends change rapidly. Your conversion rates could decrease, traffic may drop, and worse, you might lose customers to your competitors. Your website should be able to fulfill the needs of both you and your customers. If your website is not meeting these needs, you should consider custom design and/or development.
The most important question to ask is when is the best time to redesign your website. What are the signs that your website needs a complete overhaul? These are some indicators that may indicate that your website needs a complete overhaul.
1. Rate of high bounce
Analytics of your web design company in Dubai reveals more than how visitors use it. These analytics can also tell you if your website layout needs to be optimized. Google defines bounce rate as the percentage of people who abandon the page they land on but don’t engage with any aspect of the website.